Many SEO experts will tell you content is king.  I can tell you confidently based on the results I’ve gotten the content is King debate is total crap.  Links are the true king which unlock the door way to your number one Google rankings.

I realize this report isn’t exactly what you’ve heard before, however it is factual.  I cannot tell you which sites these were, since they aren’t mine to divulge.  However, I will reveal to you some things that I have discovered and why content is NOT King but ONE WAY LINKS ARE KING!

I was hired for a gig to help a client get their webpages higher up in the Google search results.

The first page I read made me wonder why it was even there.  The quality of the writing on every single page was horrible, and seemed to be written by someone whose English skills where questionable at best.  Some of it even looked like it had been spun from a content spinner and not well-written human variations of each sentence but a cheap piece of crap article spinning software.

Due to poor keyword research by the previous SEO guy many of these pages were attempting to compete for very competitive keywords.

Sadly, a middle schooler could duplicate his work very easily using a free article spinner from download.com and a few minutes of his or her time.

The internal site structure was all messed up, the internal links had things like ‘home’ as anchor text, there was no sitemap, and I don’t even want to get into the trashy incoming links from other sites.

This is what seems to be clear from the results and that is if content was king then there is no way that Google should be showing those pages on the first page of any search.  I went on with my study and research. I will tell you about my finding.

Each of these websites had tons of one way links leading to them, though they were often spam like links from untrustworthy websites.  Next I took a look at their poorly ranking pages to see if there were problems immediately apparent and sure enough there were because these pages had no or very few incoming links.

So I just copied the links from the other pages and in two weeks I was a hero in my clients eyes, due to the fact that they are cheap acomplia online now on the first page of Google for all the sites they hired my for initially.

My primary aim is to make them understand that they can get fast results. I will now get them quality links from power and authority domains. Their sites will stay in their first page rankings.

You can probably guess I got a full-time Search engine optimization company blog marketing gig.  These guys weren’t business idiots they just didn’t know what they were doing from a search engine optimization standpoint. So go out and get lots of high quality links even if you content isn’t that great.







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