If you’ve been trying to work online for a long time are still quite confused about about the much talked about SEO (search engine optimization) this article is a must read.  This article will explore SEO  how you can use it effectively, and what you need to do to ensure you don’t get penalized by the search engines.

(Before I dive right in, Conquest Authority is a training program that teaches SEO in complete detail, but for now, you can begin right here.)

As said in the above paragraph, SEO stands for search engine optimization. The most confusing question new internet marketers ask is what is a search engine? I know this is extremely basic, but this is where you must start.  Once you learn the absolute basics, when you start to discover more on the topic of SEO, you will have a comprehensive grasp of exactly what SEO is.

A search engine is a website you go to when you are searching for a particular subject on the internet. An example, Google, Yahoo, MSN, Ask, etc. These are all search engines. When you are looking for an answer on the internet, you go to a search engine, type in the keywords you are searching for, and there ya go! The search engine “searches” the web for you and brings up an entire list of all the websites that are relevant to your query.

You know what a search engine is and you know what SEO is.  Now let me explain to you how you can optimize your site for it.

The number one thing you must do before any optimization, is you must determine your desired targeted keywords for your site. What I mean by this is finding the search phrases you want your site to rank for with the search engines. An example of this would be:

Let’s say you have a website targeted around repairing computers. People who are trying to find information about repairing their computers might search for these keywords: how to fix my computer, what does a blue screen on a computer mean, or fix my computer. These keywords would all be considered long tail keywords, and those are what you would want to target, because they are the actual terms that people search the search engines for.

Take care when chosing your keywords or key phrases, they are real phrases that get looked for, if not, you won’t get any traffic to your site. (Another tip is to make sure you pick keywords that don’t have lots of other websites targeting them. You may still never get traffic if there is too many sites competing.) I highly recommend using a keyword research tool to really find some good ones. You can use Google’s free keyword tool, or Wordtracker’s free tool if money is an issue. They are fantastic starter tools, and they do the job just fine. after you start making some money, I do recommend you get a paid tool because they are so much more effective, and you can really find some good keywords you would never have thought of.

Here you can read more about finding good keywords here.

Alright, now that you have your keywords, the next step is to be sure your site is optimized for those keywords. How can you do this? It’s really simple, actually.

The number one rule is always make the title of your page or post (if it’s a blog) isthe exact key phrase or word you are targeting. This is known as your title tag. Title tags have a huge influence on the search engines when they visit your site, so whatever you title your page, the search engines will consider it a keyword and you want to rank for it. This holds true for your domain name as well. Your page/post title and your website title (domain name) are very big factors in the SEO world.

aAfter you have purchased your domain (the website address), and you have picked your targeted key phrases or words, the next part is to add content to your website or blog. Write an article that is at least 400-500 words, and make sure you include your targeted keywords or phrases at least 2-3 times in the content. Be careful not to go overboard with this, or you can get penalized. Keepin in mind the keyword density is not over 7% (amount of keywords vs. actual words on page). Staying below 6-7% is much better. generic cialis cheap If you go over this recommended safety net, the search engines may see you as “keyword stuffing”. Keyword stuffing means using your keywords too many times in one page, and your website will pay for it if you do that, I promise.

The longer the page and content, the better chance you have of being able to get all your keywords in and not make it look like you are keyword stuffing. In other words, keep your posts and pages long, and you can get all your keywords in. Search engines like long text articles and unique content.

Do not worry about getting every keyword phrase in your article multiple times, because the search engines are smart, and if you have a quality site, Google will rank you for keywords you never even thought to rank for. The biggest goal is sticking your main phrase in 2-3 times, and the others at least once.

That’s SEO in a nutshell. Learn as much information as you can about the subject, because it truly will benefit you in the long run.  To learn SEO takes some patience, but after a bit you’ll be a pro.







No related posts.